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Keith Hufnagel founded the HUF brand in 1992 in San Francisco, CA. Starting of as a small skate boutique, he soon grew the brand into an internationally know name. With a ‘Do it yourself, Do it With style,’ ethos as heart, HUF is known for its wide range of street wear clothing that includes, but is not exclusive to, t-shirts, hoodies, hats and jackets. The brand is also highly regarded for its collaborations with other well known companies and brands that compliment their stylistic aesthetic. Seen worldwide, inside skating and outside of it, so quickly becoming a well-know brand and market leader in both skateboarding and the fashion world.

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    HUF Soto Black Grey
    HUF Soto Black Grey
    £64.99 £44.99
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    HUF Shoes Soto – Black Grey

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    • The Soto from HUF shoes is a great example of a shoe that has technical performance features without compromising a simple and easy aesthetic.
    • The sole unit of the Soto is built using HUF‘s specially formulated Infinity Rubber which is both durable and flexible.
    • The upper features a one piece vamp toe for increased durability and there is the classic HUF “H” detail on the quarter panel.
    • The sock liner is mad from comfortable compression moulded EVA that adds cushioning on top of the grippy herringbone tread pattern.
    • Designed to be a cup sole shoe that skates like a vulc.
    £64.99 £44.99
    £64.99 £44.99
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    HUF Classic Lo Black
    HUF Classic Lo Black
    £64.99 £49.99
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    HUF Shoes Classic Lo – Black Black

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    The Classic Lo from HUF Footwear is a super clean silhouette featuring a durable and flexible vulcanised outsole, with heel and toe caps that add both wear protection and a retro styled aesthetic, that makes the shoe a perfect balance between a functional skate shoe and a casual lifestyle piece. Built and tested by the whole HUF footwear team, the classic lo is now a staple shoe in the collection, expect more colours and iterations the Classic Lo in the not too distant future.

    • Timelessly tasteful silhouette
    • Long lasting vulcanized outsole
    • Extra thick perf shock insole for impact support & comfort
    • Durable huf cap on toe cap and huf clip on heel for stability
    • Subtle stitching details
    • Customised woven label
    • Minimal padding
    £64.99 £49.99
    £64.99 £49.99
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