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Originally launched in the late 1990s, Axion footwear was created professional skateboarder and legend Kareem Campbell. It had an elevated level of style and credibility compared to its peers of the time. Over the years since the brand as been subject to a number of reboots, none of which seemed to capture the magic of the initial launch that encapsulated the style of their incredible skate team that included the likes of Guy Mariano and Gino Iannucci. However, in 2020 Kareem has come back to the fold and put together the cohesive brand message that was missing. That coupled with the timing being perfect for a brand of this calibre to be reintroduced to the skate footwear market, we are overwhelmingly excited to announce we are the first retailer to carry Axion in the UK as part of their new journey!